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Customer journey mapping and service blueprinting are two
Aligning service delivery and digital to the customer journey. Identifying how to leverage digital to deliver value at each stage of this journey. This is represented by ...
The purpose of customer journey mapping is to understand service delivery from start to finish so that companies can improve their processes for ...
The journey map is a synthetic representation that describes step-by-step how a user interacts with a service. The process is mapped from the user perspective, ...
... Service Delivery: How Journey Mapping Enhances Service Design
organization, like the warehouse, delivery and customer service departments.
To design and deploy services, it's crucial to have both journey maps
Strategic maps help us better understand the big picture. They exist to evaluate our service delivery from a high level and align it with our ...
Think of service blueprints as a part two to customer journey maps.
To design and deploy services, it's crucial to have both journey maps